Raf Ürün Dergisi – January 2012, Issue 36
Raf Ãœrün Dergisi (Raf Product Magazine) is a Turkish design and product magazine published by Arkitera Press, one of Turkey’s leading architecture and design media organisations. Arkitera is widely known in the Turkish professional design community through its online platform and print publications, serving architects, interior designers, product designers and construction industry professionals across Turkey. Raf focuses specifically on interior products, materials and design solutions, making it a specification-oriented resource for the Turkish architecture and interior design market. Issue 36 was published in January 2012 and is distributed free of charge to professionals within the sector.
3form Facet – Perde ve Bölücü Panel Uygulamaları
Page 50 of the issue features a full-page advertorial for 3form presenting Facet under the heading “3form Facet – Perde ve Bölücü Panel Uygulamaları” (3form Facet – Curtain and Divider Panel Applications). The feature is presented in the kibrD section of the magazine, which covers product and material introductions for design professionals. The page is supported by four installation photographs showing Facet deployed across a range of interior environments, including a spa or wellness setting, a lounge with exposed brick walls, a restaurant interior and a close-up detail view of the individual faceted modules.
The editorial text describes Facet as a fully modular system with unlimited alternatives for curtain and space-dividing applications. It explains that the system was designed to create interactive patterns, with each of its three-dimensional elements capable of rotating 360 degrees to generate compositions of light and shadow. The product is characterised as fully recyclable, highly durable and manufactured from high-quality sustainable materials.
Technical Specifications Presented
The feature presents Facet’s technical properties in structured detail for the benefit of specifying professionals:
The system consists of five components and is described as smart, light, simple and easy to install. It offers unlimited configuration options and is interactive, sustainable, UV-resistant and antistatic. Modular grid units can be extended vertically and horizontally to achieve any desired width and height. Height can be extended in 195 mm increments up to 2,865 mm. Width can be extended without limit in 340 mm increments. The standard colour is white (RAL 9003), with custom colours available on request. Weight is 4.5 kg per square metre. The material carries a UL94 V-0 fire-retardant rating and is manufactured from PC/ABS. On sustainability, the feature notes that the polycarbonate, nylon and aluminium components can be separated and individually recycled, and that each part can be removed from the system and recycled independently. The polycarbonate used can be fully reprocessed for new product manufacturing.
Publication Context
The appearance of Facet in Raf Ãœrün Dergisi reflects the product’s growing reach into the Turkish architecture and interior design market through 3form’s distribution and specification network. Turkey’s active construction and hospitality sectors made it a significant market for architectural interior products, and Arkitera’s professional readership — architects, interior designers and product specifiers — represented the precise audience for a product of Facet’s type and scale. The January 2012 issue coincided with a period of strong activity in the Turkish construction market, making professional product publications of this kind an important channel for reaching decision-makers at the specification stage of projects.
Publication Details
Publication: Raf Ürün Dergisi (Raf Product Magazine)
Publisher: Arkitera Press
Issue: 36
Date: January 2012
Page: 50
Section: kibrD
Feature title: 3form Facet – Perde ve Bölücü Panel Uygulamaları
Product featured: Facet room divider / curtain panel system
Designers: Bas van Leeuwen & Mireille Meijs
Company: Bloomming
Manufacturer: 3form
Category: Turkish architecture and interior design product magazine
Why this feature mattered
Raf Ãœrün Dergisi’s professional readership and its focus on product specification made it a valuable platform for introducing Facet to the Turkish design market. Arkitera’s strong position within the Turkish architecture community meant that a feature in Raf carried genuine credibility with the architects and interior designers most likely to specify a product like Facet for commercial, hospitality or residential projects. The detailed technical specification content — dimensions, weights, fire ratings, sustainability credentials and colour options — presented the product in exactly the format needed by professionals at the point of specification, reinforcing Facet’s suitability for demanding professional and commercial applications in the Turkish market.
